- Handbook of Hospitality Strategic Management - Google книги
- The Cornell School of Hotel Administration Handbook of Applied Hospitality Strategy
- EVNT B8005 - Strategic Management
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The depth and coverage of each topic is unprecedented.
Handbook of Hospitality Strategic Management - Google книги
A must-read for hospitality researchers and educators, students and industry practitioners. Hospitality: a social lens follows on from the unique contribution made by In Search of Hospitality: theoretical perspectives and debates.
It progresses debate, challenges the boundaries of ways of knowing hospitality, and offers intellectual insights stimulated by the study of hospitality. The contributing authors provide tangible evidence of continuing advancement and development of knowledge pertaining to the phenomenon of hospitality.
The Cornell School of Hotel Administration Handbook of Applied Hospitality Strategy
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Subjects: Costa Rica Campus. Tags: Costa Rica , hospitality , hotel , management , restaurants.
EVNT B8005 - Strategic Management
Apply strategic management theories to identify current and future potential development strategies. Evaluate a range of strategic options available to a hospitality company. Indicative Student Workload Contact Hours. Learning Outcomes Assessed. HITT, M.
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- Handbook of Hospitality Strategic Management - PDF Drive.
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Exploring corporate strategy. The study addresses the following questions: what is the frequency of articles related to the topic of strategy in recent hospitality journals? How does the content of these articles differ from the more general field of strategic management? And, what are the potential gaps where researchers in the hospitality field can make contributions?
This study looks at the number and percentage of strategy-related articles published in leading hospitality journals for through The determination of the percentage of strategy-related articles published and categorizing these articles by key strategy topic area required several steps: defining strategic management as an academic area within hospitality; determining key strategy topic areas and key words or terms; and defining characteristics of the hospitality field that may impact what is and what is not strategic management in hospitality. Hospitality journal articles were then coded as strategy-related or other, and if determined to be strategy-related the articles were categorized into one of ten key topic areas.
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Overall strategy articles represent about 27 percent of the total journal articles from the five-year period. In comparing hospitality journals to the sole top-tier business journal focusing on strategy, this study indicates differences exist among key topic areas of focus.
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These differences seem to indicate that researchers in general strategic management tend to focus on less applied and more theoretical notions of strategy where researchers in hospitality strategic management tend to focus on more tactical methods when addressing questions of strategy. The limitations of this study are: the study focuses on four hospitality journals and the top-rated general strategy journal; and categorizing strategy articles was done using inter-judge reliability by the authors.